The Burnout Doctor

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November 18, 2024

How to use AI to generate your LinkedIn summary for free

To create a standout LinkedIn bio summary using AI, it’s essential to understand LinkedIn’s impact. It’s a platform where professionals—employees, freelancers, entrepreneurs, and executives—can build a personal brand and connect with the right opportunities.  Your LinkedIn summary is the crucial first impression. It lets you define who you help, how you help them, and the results you deliver. You gain a significant advantage over competitors by structuring your SEO-friendly, clear, and audience-focused bio summary section.  With free AI tools like ChatGPT, Repixify and ContentStudio, you can easily generate a tailored, effective bio that aligns with best practices, giving your profile the power to attract more views and boost your professional growth.

I’m Dr Claire Ashley, and I have crafted an incredible post-burnout career by successfully building a personal brand on LinkedIn.  I’m also a big fan of using AI to help you become more productive and reduce stress at home and at work. If you like this article, then you might want to read this post on Notion pricing plans: your guide to free vs plus.

LinkedIn is a powerhouse for professionals at every stage of their careers.  Whether you’re looking to climb the ladder in your current company, attract high-paying clients, grow your freelance business, or even position yourself for a C-suite role, LinkedIn can help you reach your goals faster.  It can also be used to great effect by job seekers.  

Whatever your professional background and professional journey you’re on- anyone can use LinkedIn to achieve their career goals.  From showcasing your expertise, building a personal brand that opens doors, and making potential connections with future employers, LinkedIn has become essential in today’s professional world.  With nearly 1 billion users globally, having a well-optimized standout LinkedIn profile is your ticket to standing out and getting noticed by the right people—employers, potential clients, or industry peers.  

Fun fact- LinkedIn is the oldest of all the social media platforms! 

What is a LinkedIn summary & why it’s crucial

The LinkedIn summary is the top section of your profile where you introduce yourself, highlight what you bring to the table, and create a memorable impression. This is the section where people decide whether they want to scroll down and learn more about you. Or, they might decide to move on to the next profile.  A well-written bio summary that contains all the relevant keywords to demonstrate your professional experience is essential. It gives you an edge over your competitors. But, furthermore, it can make you unforgettable to people who are looking for someone just like you.

What are keywords? 

Keywords are the specific words or phrases that describe your skills, industry, and professional expertise. They act like “searchable terms” that LinkedIn uses. It allows them to match your profile with what recruiters, potential clients, and industry peers are searching for. Think of them as the bridge between what you offer and what people are actively looking to find. For example, keywords like “data analytics,” “content strategy,” or “financial planning” clearly convey your areas of expertise.  The right keywords boost search visibility, so for the best results, you must use them.  

The more aligned your keywords are with your industry, the more likely you’ll show up when someone searches for a professional profile with your specific skills.   By using targeted keywords, you’re positioning yourself in a great place. You’ll be able to to attract viewers who are specifically looking for someone with your background and skills. For instance, if you’re a digital marketer with SEO expertise, including keywords like “SEO strategy” and “content marketing” will draw attention from companies and clients looking for that exact expertise.

If you’re not sure what keywords to use, start by looking at job postings for roles you’re interested in. Pick out frequently mentioned skills.  Use terms that reflect current trends in your field, which shows you’re staying relevant.  Keyword optimization is crucial to improve your profile’s visibility.  A well-crafted LinkedIn bio must contain industry-specific keywords to help you get the best search results.

The unfair advantage of the perfect LinkedIn bio summary

Nailing your LinkedIn bio summary can feel like a superpower. Why?  It’s a space where you can define exactly who you are, how you help others, and what outcomes you deliver. Done right, your LinkedIn bio summary can skyrocket your profile views. It will increase the time potential clients or recruiters spend reading your profile, and ultimately position you as the go-to person in your field. By aligning your bio with keywords and a structured formula, you’re giving yourself an SEO boost, making it much easier for others to find you.  

How to write a powerful LinkedIn Bio Summary for free using AI

You can write a compelling summary simply and create a great first impression by writing your bio summary unaided.  But- this takes time, and you’re very likely to be short on this!  The good news is that you don’t need to start from scratch when writing a great bio!  You can choose to use an AI-powered tool that can generate an optimized bio that captures your unique strengths.  Essentially- an AI LinkedIn Bio Generator can write your bio for you. 

Thinking of a career move?  Your LinkedIn profile must be optimised to give you a competitive edge.  Use these 3 free AI tools to write your LI bio summary quickly, so you can get the right eyes on your profile- and the right opportunities!

Free AI tools for writing a good LinkedIn bio summary

Here is a list of free AI tools that will help you write a good LinkedIn summary- so you can make a lasting impression!  

1. ChatGPT – a versatile and free tool (whilst a paid version is available, it’s not needed to write an effective summary)  

2. Repixify – Known for creating a quick, professional summary.

3. ContentStudio – Great for generating personalized and creative LinkedIn bios.

Let’s dive a bit deeper into these three free AI tools, so you can decide which one best suits your needs for crafting the perfect LinkedIn bio summary.

1. ChatGPT

Using ChatGPT (the free version), you can enter prompts to get a head start.  It’s a versatile tool that can generate well-structured, SEO-friendly LinkedIn bios with customized prompts.  It’s particularly helpful if you want to experiment with specific prompts, adjusting tone and content as you go. Because it’s so flexible, ChatGPT is ideal for professionals who need a high degree of personalization and have a clear sense of the keywords and achievements they want to highlight. However, it does require you to guide it more with specific instructions. This is great for those who enjoy a bit of creative control.

Here are some effective prompts you can try.  Feel free to copy and paste into ChatGPT! 

  1. Basic bio structure:
    • “Write a LinkedIn bio summary for [your profession, e.g., ‘a digital marketing expert’] who helps [target audience, e.g., ‘small businesses’] achieve [outcome, e.g., ‘increased online visibility’] by [your method or skill, e.g., ‘optimizing social media strategies’]. Make it SEO-friendly and relatable.”
  2. Highlight specific achievements:
    • “Create a LinkedIn bio for someone with a background in [your field] who has achieved [notable achievements, e.g., ‘doubling client retention rates in two years’] and now focuses on helping [target audience].”
  3. Target C-Suite or leadership level:
    • “Write a LinkedIn bio summary for a C-suite executive who specializes in [your specialty] and leads teams to [achievements or results, e.g., ‘transform underperforming divisions into profitable business units’]. Make it professional, inspiring, and suitable for a high-level audience.

2. Repixify

Repixify specializes in fast, professional bio summaries, and its strength lies in delivering clear, concise profiles in record time. This tool is perfect for people who need a LinkedIn bio summary that’s polished, straightforward, and efficient without much fuss. If you’re pressed for time and looking for a quick, well-optimized bio that still reflects your core strengths and expertise, Repixify is a fantastic choice. It’s also great for those who don’t want to worry about entering too many details. It offers ready-made suggestions that can be quickly tweaked to fit your profile.

3. ContentStudio

Known for its creativity, ContentStudio is a wonderful tool for versatile content marketing and social media management platform. It has a LinkedIn Bio Generator that helps users create professional LinkedIn bios quickly and easily. Key features include a user-friendly interface, customization options for tone and content, and fast generation of bio variations, making it time-efficient. Unlike Repixify and ChatGPT, ContentStudio provides an integrated toolkit specifically for social media, including additional resources like LinkedIn Post and Hashtag Generators. This makes it ideal for users looking for a holistic solution to enhance their LinkedIn profiles and social media presence.

Each tool has its strengths: ChatGPT for high personalization, Repixify for efficiency and clarity, and ContentStudio for additional resources. Depending on your career goals and industry, choosing the right one will help you create a LinkedIn bio summary that’s tailored perfectly to you!

How to use an AI LinkedIn summary generator to create a compelling summary that sounds like you’ve written it

When using artificial intelligence to write a LinkedIn bio, it’s easy to fall into a few common traps or have understandable objections. Let’s look at these mistakes and learn how to sidestep them effectively. Let’s get you to create a LinkedIn summary that’s polished, professional, and truly reflective of you.

“It Doesn’t Sound Like Me”

Mistake: Many users worry that AI-generated bios might appear generic or too “robotic,” failing to capture their authentic voice.

Solution: Customize AI output with personal details. Before finalizing your bio, take the AI’s draft and tweak the language to sound more like you. Add phrases you’d naturally use or specific accomplishments that highlight your personality. Adjust the bio with words and style that feel like you make it authentic.

“It’s Too Vague or Buzzword-Heavy”

Mistake: AI can sometimes rely on overused buzzwords or generate content that feels generic, especially if you don’t guide it with specifics.

Solution: Avoid vague terms like “results-driven” or “dynamic professional” unless tied to clear, concrete outcomes. Use prompts that specify your achievements, unique skills, and measurable results—this will help the AI generate a bio that’s detailed and avoids empty language.

“It Doesn’t Target My Audience”

Mistake: Some bios may feel too broad, which can dilute your impact if they don’t speak directly to your target audience or industry.

Solution: Include audience-specific prompts. For example, instead of “I help clients achieve success,” use “I help healthcare brands improve their ROI by leveraging data insights.” This ensures your bio speaks directly to the people you want to attract and increases the chances they’ll connect with you.

“The AI Can’t Capture My Unique Expertise”

Mistake: AI may not fully understand niche fields or unique expertise, leading to a bio that misses key elements of your work.

Solution: Use detailed prompts and add your specific skills or industry lingo. The more context you give the AI (e.g., naming specific tools, methodologies, or areas of expertise), the more accurate and specialized the bio will be. You can also refine the output by adding a sentence or two that underscores your unique qualifications or experience.

“It’s Too Long or Too Short”

Mistake: An AI-generated bio might either feel too wordy or too brief, missing the sweet spot for LinkedIn’s character limit and readability.

Solution: Aim for conciseness while highlighting key points. Trim excess words that don’t add value and focus on impactful statements. You can also ask the AI to generate a bio within a certain character limit to hit LinkedIn’s preferred length for readability.

By focusing on customization, clarity, audience targeting, and precise prompts, you can avoid these common pitfalls and create a LinkedIn bio that stands out, feels authentic, and effectively showcases your unique skills with all the relevant information needed. 

Final thoughts: 

A LinkedIn bio summary with a touch of personality can help you stand out and feel more approachable to potential employers, clients, or collaborators. Add enough to show who you are, but keep it aligned with your field and professional goals. Think of it as creating a profile that’s not just impressive, but memorable.  With AI assistance, crafting a LinkedIn bio summary that represents you and draws in opportunities has never been easier. So why not give these tools a try and see just how powerful your LinkedIn bio can be?

If you have any questions about how to use LinkedIn to help you achieve your career goals, feel free to ask in the comments. I’ll respond to every one personally.

October 28, 2024

9 powerful financial planning tips for working moms

Financial planning for working moms can be difficult to navigate, and never more so than when you are thinking about a career change. Perhaps you’ve burnt out. Or, perhaps you need a career change to better fit your life as a parent. For many working moms, the arrival of your kids often prompts a reevaluation of priorities—including career goals. Whether it’s the desire for more flexibility, a less stressful role, or a complete shift into a new field, transitioning careers as a mom presents a unique set of financial challenges. Between the high cost of childcare, the motherhood penalty, and the need for more flexible working arrangements, it’s no wonder that financial planning for working mums feels like climbing a mountain in stilettos.

You probably don’t feel that you have much money at the moment, so thinking about your financial future and your financial security will come with several mixed emotions.  Financial stress and financial wellbeing have a huge impact on your burnout risk too.  

If you’re on a tight budget, but you want to change careers, then I’m here to help. Let’s start by breaking down the main financial hurdles working moms face when considering a career change. Then, you’ll learn 9 practical and powerful tips to help you prepare for that transition without losing your mind (or your savings).

The financial challenges that a working mom faces

  1. The high cost of childcare – according to data from the UK and the US, childcare is one of the biggest expenses for families. In the UK, full-time nursery care for a child under two can cost upwards of £14,000 per year (from this article in ​Nature). In the US, parents are paying an average of $10,000 to $15,000 annually per child for childcare (via ​SIEPR). That’s a mortgage payment in many cases—and these costs don’t magically disappear if you decide to change careers. Additionally, research shows that women typically pay for childcare costs themselves, even if they are in a relationship. 
  2. Needing flexible or part-time work– many moms want more flexibility in their schedules to accommodate family life, but part-time or flexible jobs often come with lower pay and fewer benefits. The motherhood penalty is real. Research shows that moms are paid 12-15% less than their child-free counterparts, and working fewer hours only exacerbates this gap.
  3. The Motherhood Penalty– it’s no secret that moms are often overlooked for promotions or high-profile projects, especially if you’ve taken time off for maternity leave. Research shows that women with children earn significantly less than men with children, and this gap persists even in progressive workplaces. The motherhood penalty doesn’t just affect your salary today; it can also reduce your future earning potential and retirement savings.

If these challenges make you want to scream into a pillow, then you’re not the only one. Financial planning for working moms is tough, and especially when you’re on a tight budget!  So, with these challenges in mind, here’s how you can start to prepare for successful career change- without the stress of money problems:


9 practical steps for financial planning for working moms preparing for a career change on a budget (with common objections, and how to overcome them!)

9 powerful financial planning tips for working moms on a budget:Create a household budgetBuild an emergency fundPlan for the cost of retraining/upskillingCut unnecessary expensesMaximise childcare support and benefitsStart side hustling Understand how your career change affects your long-term financial goalsTalk to a financial advisorAllow yourself some self careRead on to learn how to make your career change less stressful financially
9 powerful financial planning tips for working moms on a budget:

1. Create a household budget

Objection: “I’m already drowning in bills!  A budget isn’t going to magically give me more money!”
How to overcome:
I get it—looking at your personal finances can feel like staring into the abyss.  A budget isn’t about finding extra cash under the couch cushions (though I wish it were!). It’s about knowing where your money is going so you can make better decisions.  Think of it like Marie Kondo-ing your finances—declutter the unnecessary, and you’ll feel in control again. Start small, with just one week’s worth of expenses, and you’ll see where those invisible leaks are happening.  Take a look at your monthly income and your monthly expenses, and go from there. 

2. Build an emergency fund

Objection: “Emergency fund? I’m just trying to get through this week without dipping into my overdraft.”
How to overcome:
Listen, you need a safety net, but I know saving feels impossible when the grocery bill alone looks like it’s paying for a small army (those of you who have boys hear me right!), and the amount on your credit cards is increasing.  But, an emergency fund doesn’t have to start with $10k in the bank.  Even $20 a month adds up.  Automate the savings so you don’t even see it, and pretend that little bit of money is your ‘future-you treat fund.’ The peace of mind is priceless. You can achieve your long-term goals this way.  Go on- open a savings account today!  It really is the best way to give yourself peace of mind as you navigate career changes (or other curve balls/unexpected expenses that life occasionally throws at you).  Start by setting yourself the target of having a month of expenses in savings.  

*We currently use the Plum autosavers feature to save small amounts each month. This isn’t an ad or an affiliate link but a genuine recommendation. It helped us to easily save $600 for a very special big birthday event recently. We were able to use the money to have a night away, have a fabulous dinner, and see a West End show without worrying about the cost as it was already paid for. We didn’t even notice the money going from the account.

3. Plan for the cost of retraining or upskilling

Objection: “I can barely get through a day without a coffee, let alone think about taking a course!”
How to overcome:
No one’s saying you need to jump into a full-on degree program with a textbook in one hand and a baby bottle in the other. Start small. There are tons of affordable (even free!) online courses—check out platforms like Coursera or LinkedIn Learning. Or, perhaps you could even start with YouTube! It has a ton of free resources on it. You can learn any skill on YouTube. My husband learned to build via YouTube, and he ended up building our entire home extension without spending a penny on learning this new skill set. Start with something bite-sized, and it won’t feel overwhelming. Think of it as an investment in Future You, who will be so grateful for the added skills. You can get so much decent financial education online too. Whilst planning your career change, you might also like to read this previous article on career advice that working moms should never take to avoid any painful mistakes!

4. Cut unnecessary expenses

Objection: “Cut what?! I don’t even splurge on lattes anymore!”
How to overcome:
I feel you, but even the most frugal among us have hidden expenses. Have you looked at your subscriptions recently? (Cough that gym membership you haven’t used since 2021 cough).  Revisit every small automatic payment and ask yourself if you need it. It’s not about depriving yourself; it’s about spending on things that bring you joy and utility.  This is a really helpful tip if you work full time but your financial health isn’t in the best of states- it’s an easy win to help you feel more in control of your outgoings.  

5. Maximize childcare support or benefits

Objection: “I’ve looked into it—there’s no help for me!”
How to Overcome:
I hear you, but government programs are a maze, and it’s easy to miss things. Revisit your options—sometimes new subsidies pop up, or maybe you’ve missed out on tax-free childcare. Try speaking to a financial advisor or using a benefits calculator (in the UK, sites like Turn2Us can help). It doesn’t hurt to dig around a little more. You’d be surprised at what you might be eligible for.  This is a great first step if you’re not sure where to get started on your journey to financial independence.  By getting some additional support this will allow you some flexibility to look at your life goals and to shoot for a job that will eventually give you a much higher income. 

6. Start side hustling

Objection: “How am I supposed to start a side hustle when I barely have time to shower?”
How to overcome:
Side hustling doesn’t have to mean working 40 more hours a week- working moms already don’t have much time on their hands.  Think of it as a great way to build an additional  “slow and steady” income.  It can be something you’re already good at—selling preloved baby clothes online, freelance writing during nap time, or tutoring on weekends. It’s about finding something flexible that fits into your current life, not adding a ton more stress. Having a side hustle will generate additional income that will help ease any career break, or change. 

7. Understand how your career change affects your long-term financial goals

Objection: “Retirement?! I’m more worried about making it to the end of the month!”

How to overcome:
When you’re focused on changing careers, the last thing on your mind is your retirement plan. But here’s the thing: even if retirement feels like a distant worry, making sure you don’t lose track of long-term savings now will save you headaches later. If you’re switching to part-time work or going freelance, it’s important to know how your pension or retirement savings will be affected. Check with your current employer about what happens to your pension contributions if you leave or reduce hours, and consider setting up a personal pension plan if your new career won’t come with employer contributions.

Think of it this way: you’re not planning for a luxury yacht in retirement (though, hey, why not dream big?), but for peace of mind down the line. Even small, consistent contributions now mean you won’t have to scramble later. You’ve got enough to juggle already—so let Future You benefit from a little planning today!  Setting clear goals will help you to prepare for your golden years. 

8. Talk to a financial advisor

Objection: “A financial advisor? That sounds expensive and way too fancy for me.”
How to overcome:
Financial advisors/a certified financial planner aren’t just for billionaires. There are affordable options, and some workplaces even offer free consultations.  Many advisors work on an hourly rate or offer free first-time sessions, and they can save you more money in the long run than they cost upfront.  Plus, they’ll help you see the bigger picture without the stress of doing it all yourself.  In the UK, financial advisors are regulated, so you can rest easy knowing this.  They can help you will some of the more intimidating financial things that you’ve been putting off- like getting life insurance, maximising your interest rates, and thinking about retirement accounts.  They’re great to help you feel that you have a really solid financial plan. 

9. Allow yourself a little self-care (it doesn’t have to cost anything!)

Objection: “Yeah, but I have no time or money for self-care. I can barely fit in a nap!”
How to overcome:
Self-care doesn’t have to be a spa day (we can dream though, right?), or something where you need to spend a lot of money- money that could be used instead to prepare for a career change. Self-care can be as simple as sitting in the car for 10 extra minutes before the school run to breathe or read a chapter of a book. It might be arranging to meet a friend for a walk at the weekend. Being kind to yourself is about small, manageable moments. Taking care of your mental well-being as you prepare for a career change in a way that is financially sustainable will help ease the stress of this period. 


Final thoughts on financial planning for working moms considering a career change

Changing careers after having kids is a big deal, both emotionally and financially. With some thoughtful financial planning, working moms can navigate the transition smoothly. By creating a solid budget, building an emergency fund, and cutting unnecessary expenses, you can prepare yourself for the next chapter of your professional life without sacrificing your financial stability. The journey may be challenging, but the result—a fulfilling career that works for you and your family—is well worth the effort.

Remember, financial planning for working moms is all about creating flexibility and security, so take the time to plan and give yourself the best chance to succeed.

Further reading: 

I highly recommend a read of Money Mentor by Anna Brading (aff link). She walks you through the 10 Steps to mastering your money as you learn how to piece together your own financial plan, step by step, and track your progress as you go. (Spoiler alert: it’s not that hard – we were just never taught this stuff in school!).  Upgrade your financial knowledge now-  this is essential reading for any mom looking to prepare their finances for a career change! 

Disclaimer:

This article is for informational purposes only and is not intended as financial advice. For personal financial planning, please consult a certified financial advisor.

The Burnout Doctor

Dr Claire Ashley, a burnout survivor and educator, is a practicing doctor with a degree in neuroscience and a post graduate certificate in public health.

She is an NHS Clinical Entrepreneur, Doctors In Distress Ambassador, and World Health Organisation FIDES Influencer, offering insights on how to manage stress whilst creating a successful career.

She is also Headspace’s UK Workplace Mental Health Expert, where she helps workplaces to foster work environments that help employees to manage their stress, and both prevent and avoid burnout.

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